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Victorian Health Promotion Foundation (VicHealth)

Background
The Victorian Health Promotion Foundation (VicHealth) is the peak body for health promotion in Victoria.  It is an independent, statutory authority that was established by the Victorian Parliament as part of the Tobacco Act 1987 with a mandate to promote good health for all Victorians.

With a focus on promoting good health and wellbeing and preventing ill health, VicHealth leads and advocates for excellence in health-promoting policies and programs.  VicHealth has an acknowledged track record in drawing diverse groups together to establish the social, cultural and environmental conditions to support health and individuals’ health-related lifestyles.  Opportunities for people to be informed, learn new skills, have greater access to activities that promote good health, and share healthier environments are also created.

With support across the political spectrum VicHealth works in partnership with governments, organisations, communities and individuals in a broad range of sectors including sport, community, urban planning, transport, local government, education and the arts. 

VicHealth takes a flexible, responsive, imaginative and evidence informed approach to national and state public health priorities. Activities range from small grants funding for community-based projects to long-term multi-million dollar funding for programs such as Quit. VicHealth also invests heavily in public health research.

Additional information about VicHealth can be found in The Story of VicHealth: A World First in Health Promotion available on VicHealth’s website (www.vichealth.gov.au/history). Published in November 2005, it is a fascinating overview of VicHealth from its inception in 1987 to the present day.

Vision
VicHealth envisages a community where:

  • Health is a fundamental human right
  • Everyone shares in the responsibility for promoting health
  • Everyone benefits from improved health outcomes.

Mission
VicHealth's mission is to build the capabilities of organisations, communities and individuals in ways that:

  • Change social, economic, cultural and physical environments to improve health for all Victorians
  • Strengthen the understanding and skills of individuals in ways that support their efforts to achieve` and maintain health.

Legal mandate and funding
VicHealth is an independent statutory authority with tri-partisan support from each of the parliamentary parties – The Australian Labor Party, the Liberal Party and the National Party.  This has been and continues to be one of the organisation’s strengths.

From its inception in 1987 until June 1992, VicHealth was funded by a hypothecated percentage of Victorian tobacco franchise fees.  From July 1992 to August 1997, the annual amount allocated to VicHealth from tobacco franchise fees was determined by the Victorian Treasurer.

On 5 August 1997 the High Court of Australia invalidated State and Territory business franchise and license fees, including tobacco fees.  In order to maintain VicHealth's funding the Victorian Treasurer arranged for funds to be transferred from the Consolidated Fund, for the remainder of the 1997 - 1998 year.  Since 1 July 1998, annual funding for VicHealth has been decided by the Treasurer, appropriated as part of Victoria's annual budget within the appropriation for the Department of Human Services.  A three year performance and budget is signed with the Minister of Health which sets out priorities and desired outcomes. 

The total allocation for the year 2005 - 2006 was approximately $AUS 31,000,000. 

The Tobacco Act 1987 prescribes that VicHealth must allocate 30% of it funding annually on sporting associations. 

Organisational governance and structure
VicHealth is governed by an elected Board of Governance. The chair and 14 member board has a breadth of experience in health, sport, the arts, research and communication.  There are also a number of Board-appointed advisory panels for various health action areas.

VicHealth's organisational structure comprises a Chief Executive Officer, three Core Units and three Service and Support Units. The Core Units are: Tobacco and Alcohol Control; Active Communities and Healthy Eating; and Mental Health and Wellbeing. The Service and Support Units are: Corporate Services; Communications and Marketing; and Research, Strategy and Policy.

Activities
In 2005 - 2006, VicHealth made over 900 separate health promotion investments, with 76.8% of funds addressing preventable risk factors and determinants for ill health: smoking; lack of physical activity; discrimination, violence and social and economic exclusion leading to mental distress; and poor nutrition. While working to improve the health of all Victorians, VicHealth also works to address the needs of those with the poorest health by targeting activities and supporting research initiatives on health inequalities.

VicHealth is in a unique position to highlight what can be achieved and influence policy change through integrating funded activities, research and rigorous evaluation.  This innovative role allows VicHealth to lead and advocate for excellence in the development of appropriate health promoting policies and programs, as well as maintain strategic alliances with national and global public health interests that aim to strengthen health promotion action and advocacy.

Additional information about VicHealth activities can be found in Pushing Boundaries: Victorian Health Promotion Foundation Annual Report 2005 – 2006 on VicHealth’s website: www.vichealth.gov.au.

VicHealth 2006 – 2009 Strategic Priorities
The recently released VicHealth’s 2006–2009 Strategic Priorities builds on previous work and focuses on the major health challenges that confront us including tobacco use, overweight and obesity, physical inactivity, poor nutrition, alcohol misuse, mental health and the links between social and economic disadvantage and poorer health, including social exclusion, discrimination and violence.

These priorities are consistent with VicHealth’s obligations under the Tobacco Act 1987. They also align with State Government policy and program directions, and national and international health promotion priorities and policies such as the World Health Organisation (WHO) charters and declarations for Health Promotion.

VicHealth’s priorities for 2006–2009 have been guided by the vision, mission, values and a statewide consultation conducted in partnership with the Victorian Department of Human Services to establish statewide health promotion priorities for 2007–2012.

VicHealth seeks a rigorous approach to finding new and improved ways of doing what we do.  To do this two Integrated Themes have been identified:

  • Innovation and building evidence
  • Tackling health inequality.

The Integrated Themes are both horizontal and vertical programs.  This means that  strategies will be undertaken across the whole organisation and other strategies incorporated into each of the organisational units.

Building on previous work undertaken VicHealth will focus on the following priority areas over the next three years:  

  • Reducing Harm from Tobacco and Alcohol
  • Creating Active Communities
  • Promoting Healthy Eating
  • Promoting Mental Health and Wellbeing.

The VicHealth 2006 – 2009 Strategic Framework below diagrammatically shows VicHealth’s approaches (based on the Ottawa Charter) and the inter relationship between them and what will be undertaken in the Integrated Themes and the 2006 – 2009 Priorities to achieve VicHealth’s Vision and Mission. 

VicHealth have developed strategic and operational desired outcomes and will collect performance information to demonstrate that the goals and objectives are being achieved. 

For detailed information regarding VicHealth’s strategic priorities for 2006 – 2009 please go to VicHealth’s website: www.vichealth.gov.au.

Contact Address
Ground Floor, 15 - 31 Pelham St
Carlton, Victoria 3053
Australia
Postal address:
P.O. Box 154
Carlton South 3053 Victoria
Australia
Email: vichealth@vichealth.vic.gov.au  
Internet: www.vichealth.vic.gov.au


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